Interior designer Iñigo Axpe asked us to dedicate his yearly shop window to help those in need this 2016.
Concept and Execution
We gave the people of San Sebastián the opportunity to collaborate with IA’s cause by installing 3 donation boxes in the front window of his showroom, a “wishing well” that will make your wishes, and the wishes of many others come true.
Ask for love and give love, ask for health and give health, ask for happiness and give happiness. All the money collected by the installation will be destined to Doctors Without Borders to help the humanitarian crisis that is now happening in Siria.
For the presentation of this years window installation we sent invititations out to all of IA’s clients to help fill this bank of wishes and promote the message to the neighbours of San Sebastián.
Iñigo Axpe & Médicos Sin Fronteras
Idea & Execution
MQ Creative Lab